Trainer

Dr. Bob Foo has been providing corporate consulting and training services since 1990. His areas of expertise and specialization are in sales and marketing strategies as well as market entry development. Since 1990, he has worked with companies and organizations to help formulate and develop effective sales & marketing strategies. He also conducts public seminars and in-house workshops throughout the region. Organizations that have used his services include British Airways, Singapore Technologies Group, Elyo Jardine, Pico Art, Malayan British Assurance Group, Hong Leong Group, Pernas Trading, Malayawata Steel, Sime Darby, Trans-Island Bus Services, Galderma International, Sheraton Towers Hotel, Firmenich of Switzerland, Kerry Ingredients of Ireland, Hunter Douglas, SMC Pneumatics, Buckman Laboratories, Lasseffre France, Hermes Epitek, Aspial Corporation, Fisher Scientific, Asian Overland Tours, and many others.

Prior to this, Bob worked for over ten years in senior management positions with multi-national corporations dealing in diverse products and services in commerce and industry. In his corporate career, Bob has traveled to the US, Europe and the Asia-Pacific region and participated in the many facets of strategic marketing and management at a senior level.

Bob has a PhD and an MSc in International Marketing as well as several other professional qualifications in Marketing, Administrative Management, Business Administration, Accounting & Finance, and Public Relations. He is also a Chartered Marketer and a Fellow of the Chartered Institute of Marketing, UK (FCIM).

Bob speaks and writes on breakthrough business concepts for the 21st century. He was the key conference speaker on 'Innovative Marketing Methods' for Singapore Retail Industry and his articles have appeared regularly in several business magazines.